“Digital service or a product can become a habit for a user”
Building a successful business is more of an art than mere luck. It requires a strong understanding of the business domain and a deep connection with customer needs. Prioritising “value to the customer” above everything else is key to creating a thriving startup.developing a new ideas requires great energy and tireless commitment, our heads filled with visions. Having right mindset; and the necessary leeway for experimentation, creativity, and the courage to question what exists
Having a clear roadmap—from ideation to IPO—helps in fast-tracking growth, managing risks, controlling costs, and ensuring investor confidence.
With more 10 years of experience in the startup ecosystem, I have been actively involved in board meetings, investor discussions, and fundraising efforts, particularly with Ergos. My work with Swiggy and Ajio further reflects my expertise in scaling and sustaining successful businesses
Following are some of the key points to be considered.
Analyse user profile and Customer Segments
Observe your customer and build up empathy map and Value Propositions
Develop user of the future, on time graph and Customer Relationships map
Define Revenue Streams
Define Key Resources and Key Activities
Define Cost Structure and profit
Below are some of critical guidelines to keep in mind
1. Utilising customer demographics is essential for new entrepreneurs to make strategic decisions and achieve sustainable growth.
2.Understand your Business Model , do your Market Research, Build for long-term sustainability identify new possibilities for innovation that can reshape industries
3. Instead of competing in the market, strive to create a product or service that stands alone in its value
4. Document Business plan, Budgeting and cash flow models
5. Create Brand, understand customer demographics
6. Build Networking and Partnership
7. Develop leadership skills
8. leveraging technology
Key points to focus on
- Build-Measure-Learn
- Build customer centric and Self Learning Organization
- Invest in technology and innovation
- Understand Legal and Compliance issues
- Have Marketing and Sales plan
- Provision Customer Relations team
- Run Fast , Fail fast
- Cost Efficiency
- Be Agile and Decide fast
- Streamline the user experience
- rewards System works !
- Hire self motivating people for initial team
- Lets passion and leadership run high to achieve goal
- Foster a sense of investment
- Be Agile
- Encourage honesty, transparency, feedback and shared companies vision
- rewards System works !
- Fuels innovation
Customer Conversion is one the most important business KAI for any business which is usually over looked , below diagram gives different stage of customer funnel, please reach out to me for further discussion
The product and software development landscape is changing drastically—and at an incredibly fast pace. With the exponential rise of large language models (LLMs), businesses and startups now have a powerful new tool to experiment with ideas and build prototypes within weeks of concept development. What once took years can now be transformed into MVPs (Minimum Viable Products) within months.
This shift is not just about speed—it also means reduced development costs, shorter time-to-market, and more accurate, customer-focused products. AI-driven development is fundamentally reshaping how companies bring innovation to life
At the core of this transformation are LLMs and the rise of AI-driven development methods, processes, and tools. These advancements are reshaping the entire software development life cycle (SDLC) and will have far-reaching impacts on how products are built, maintained, evolved, and even recycled.
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